Introducing Gucci Primavera
Shop men's looks and latest styles from Demna's first fashion show for Gucci, a collection shaped by new expressions of silhouettes and textures.
Gucci Primavera
- Technical poplin zipped shirtCHF 2,020
- Gucci Essence Classic large duffle bagCHF 2,260
- Technical silk poplin bermudaCHF 1,300
- GG Marmont magnetic cord necklaceCHF 280
- Men's slipper with HorsebitCHF 920
- Knit wool sweater with muted WebCHF 1,050
- Cut GG Marmont beltCHF 480
- Coated cotton twill denim pants with WebCHF 1,250
- Gucci Tag medium backpackCHF 1,590
- Men's Cupertino ankle bootCHF 920
- Men's Drip sneakerCHF 790
- Leather biker jacket with Web detailCHF 6,650
- Modal jersey T-shirt with printCHF 720
- Flared coated cotton twill denim pantsCHF 1,250
- GG Marmont magnetic cord necklaceCHF 310
- Jackie Flap large crossbody bagCHF 2,600
- GG cotton canvas baseball hatCHF 480
- Mask frame sunglassesCHF 505
- Soft grainy bull leather biker jacketCHF 7,570
- Printed cotton jersey T-shirtCHF 850
- Flatpack large belt bagCHF 1,060
- Printed jersey trunksCHF 450
- Men's Drip sneakerCHF 760
- Washed cotton denim skinny pantsCHF 940
- Men's Drip sneakerCHF 760
- Small crossbody bag with WebCHF 1,400
- Seamless stretch nylon jersey tank topCHF 850
- Washed cotton denim pantsCHF 800
- Men's loafer with WebCHF 820
- Froissé nylon faille zip jacket with embroideryCHF 1,650
- Gucci Essence Classic small crossbody bagCHF 1,400
- Froissé nylon faille cargo pantsCHF 1,050
- Gucci Interlocking charm braceletCHF 310
- GG cotton canvas baseball hatCHF 480
- Knit cashmere polo shirt with embroideryCHF 1,350
- Men's loafer with HorsebitCHF 860
Gucci Primavera
Introducing Demna's first fashion show for the House, Gucci Primavera brings together House heritage and contemporary design through a new design vocabulary. Men's ready-to-wear introduces body-conscious silhouettes with fluid fabrics, and statement outerwear from oversize blazers to leather coats. Explore Gucci men's bags embellsihed with the Web, presented in its signature green and red palette, as a tonal detail, or as colorful card slots in small leathergoods. GG perforation reinterprets the monogram motif with precision craftsmanship on men's bags as well, while the GG canvas is introduced in a sophisticated blue colorway. Directional shoe designs complete the collection, from elongated loafers for men, to streamlined Screener sneakers and hybrid boot silhouettes.